Beauty Industry Statistics in Canada to Make Your 2022 Glowy

The beauty industry statistics below will hopefully give you a clearer understanding of the current trends in this glitzy market sector. Moreover, they’ll reveal the direction the Canadian beauty industry is heading.

Business is booming, but precisely what do the numbers show?

Keep reading to find out!

Top 10 Beauty Industry Statistics for 2022

  • The worldwide cosmetics market will likely reach $582.4 billion by 2027.
  • The Canadian personal care industry will generate $9.7 billion in 2021.
  • In 2021, the revenue per person for personal care totalled $255.99.
  • The revenue of the fragrance segment per individual was $27.83 in 2021.
  • Between 2015 and 2019, the Canadian skincare industry produced total sales of $1.7 billion.
  • The Canadian hair and nail salon market is worth over $4 billion. 
  • The current revenue of the Canadian fragrance market is $1.1 billion.
  • In 2020, the Canadian cosmetic sector earned nearly $474 million.
  • The value of natural cosmetics in Canada will likely hit $189 million by 2025.
  • Canadian eye cosmetics sold around $491 million in 2020.

General Beauty Industry Trends

Let’s begin with the basics. The following section features some critical stats and facts on the latest trends in the global beauty industry.

1. The worldwide cosmetics market will likely reach $582.4 billion by 2027.

(Allied Market Research)

According to global cosmetic industry trends, the market size was worth $480 billion in 2019. Furthermore, based on the data, the global market will likely grow at a 5.3% CAGR from 2021 to 2027.

2. The global perfume and fragrance market is expected to reach $5.5 billion in 2026.

(Globe Newswire)

By 2026, the global market for perfumes and fragrances is expected to reach that value with a CAGR of 3.4%.

These fragrance industry statistics split the production into three categories: perfume, deodorants, and other.

3. According to data via the “#PullUpOrShutUp” challenge, 100% of Kylie Cosmetics employees identify as female.


The “#PullUpOrShutUp” challenge promotes more diverse hiring practices by having companies share how many of their workers are black and then documenting the responses.

Based on the diversity in the beauty industry statistics, 53% of the Kylie Cosmetics employees are white, while 47% are black, indigenous, people of colour (BIPOC), and 13% are black.

Beauty Industry Statistics for Canada

Now that we’ve looked at what’s happening globally, in the section below, you’ll learn about the most up-to-date facts and figures of the beauty industry in Canada.

4. The Canadian personal care and beauty industry was expected to generate $9.7 billion in revenue in 2021.


Based on these personal care industry trends, the Canadian market is forecasted to expand at a CAGR of 3.13% from 2021 to 2025. Moreover, the industry’s main segment is personal care, which had a market value of $4.59 billion in 2021.

5. In 2021, the average revenue for beauty and personal care per capita was $252.55.


Moreover, due to the Pandemic and the subsequent lockdowns, many Canadians shopped online for their beauty products. In fact, 26.7% of Canada’s total personal care and beauty market revenue came from online sales in 2021.

6. Perfume usage statistics reveal that the current revenue of the Canadian fragrance market is $1.1 billion.


Not only that but the Canadian fragrances market is forecast to expand at a CAGR of 1.92% from 2022 to 2026. Globally speaking, most revenue is generated in the US, $10.5 billion in 2022, to be exact.

7. The Canadian fragrance segment has a revenue of $29.22 per person.

(IBIS World, Statista)

The Canadian cosmetics, beauty, and fragrance industry was valued at $2 billion, with 4,165 businesses, according to beauty industry trends from 2020. Furthermore, based on consumer spending stats from 2021, non-luxury goods accounted for 65% of sales.

8. The prestige beauty industry in Canada produced $2.2 billion in revenue in 2020, marking a 17% decrease from the previous year.


Due to shopping limitations and lockdowns brought on by the pandemic, there was a significant decrease in spending on Canadian beauty products and treatments.

For instance, beauty industry statistics from 2020 showed that the fragrance sector experienced a 7% decline from the previous year, skincare (9%), and makeup (33%).

9. Between 2015 and 2019, the Canadian skincare industry produced total sales of $1.7 billion.

(Market Research)

In addition, the skincare industry statistics in Canada noted that the industry grew at a CAGR of 3.8% during the analysis period. The skincare market includes depilatories’ retail sales, make-up remover, and body, facial, and hand care products.

Canadian Nail and Hair Care Industry Statistics

Whether it be luscious locks or a sleek hairdo, it is all about healthy-looking hair in Canada. Check out these statistics on what the hair care industry looks like in the country.

10. According to black hair industry statistics from Canada, consumers spent $1.5 trillion on their hair.

(Global News Canada, Essence)

This figure indicates that black peoples’ hair expenses decreased by 2.3% between 2016–2018. On the bright side, consumers are falling in love with their natural hair more and more.

However, finding hair products and stylists for black hair in Canada can be challenging, especially in smaller towns. Shockingly, one black Canadian citizen claimed that she needed to drive for eight hours to get braids.

11. The Canadian hair and nail salon market is worth over $4 billion.

(IBIS World)

According to recent hair industry statistics, there are currently over 59,000 employees and  37,857 different businesses in the hair and nail industry. Some of Canada’s biggest companies in this sector are Regis Corporation, Great Clips Inc., and Beaners Fun Cuts for Kids.

12. According to hair colour industry statistics, there are three black-haired people for every redhead.

(National Post)

Plus, beauty industry statistics revealed there are more red-headed people in British Columbia than in Quebec. However, more people with black hair resided in Quebec than in British Columbia. Whereas two-thirds of those who identified as black-haired were men.

Canadian Cosmetic Industry Stats

Mirror mirror on the wall — what do the stats on the cosmetic industry in Canada show? Keep scrolling to find out the intriguing details.

13. The lip makeup industry was worth around $445 million in 2020.

(Research and Markets)

Lip makeup is an umbrella term for lip liner, lipstick, lip gloss, and other lip products.

According to cosmetic industry statistics from 2020, the revenue created in the lip makeup market is expected to grow at a CAGR of 5.8% and reach a value of around $580 million in 2025.

14. Cosmetic industry statistics indicate that people are turning towards natural ingredients in 2022.

(Times of India, Good Earth Gifting)

Many women are purging their cabinets of chemical-based products and turning towards natural ones, including brands free of fragrances, parabens, and sulphates. And this isn’t only a trend among women—men also prefer natural ingredients.

The most popular Canadian clean beauty brands are Evio Beauty, Nudestix, Graydon Skincare, Pure Amada, Adewunmi, Birch Babe, and Elate Cosmetics.

15. The Canadian eye cosmetics market performed best in 2018.

(Market Research)

In 2018, eye makeup performed 3.29% better than in 2017, thus making it the best year for eye cosmetics. Furthermore, the data showed that although sales reached $500 million in 2020, this marked an 11.17% decrease from 2019.

Makeup industry statistics indicated that mascara was the best-selling product among eye makeup, contrary to eyeliner, which had the lowest sales.


So, there you go, the Canadian beauty industry statistics you have been waiting for. Based on these facts and figures, it’s evident that Canada is indeed part of the booming beauty industry trends.

Although there were some roadblocks in the way during the peak of the pandemic, the outlook is positive. If you found these beauty industry statistics for Canada helpful, please share them on social media.


What cosmetic products are most profitable?

We all want to stay youthful and look radiant. So, it’s only natural that the most profitable cosmetic products are skincare products. In fact, the Canadian skincare industry generated $1.6 billion in sales (between 2015 and 2019).

(Market Research)

How much is the personal care industry worth?

According to stats from 2021, Canada’s personal care and beauty industry is projected to generate $9.7 billion in revenue. Personal care was the industry’s central sector and had a market value of $4.6 billion in 2021.


How much money does the perfume industry make?

Globally, the fragrances and the perfume market is forecast to reach US$54.6 billion by 2027. In Canada, the fragrance segment in 2021 adds up to $1,059.5 million in revenue.

(Business Wire, Statista)

What beauty industry makes the most money?

According to the most recently published beauty industry statistics, the facial cosmetics industry generated the most revenue in Canada ($479 million). The second most profitable beauty industry in Canada was lip cosmetics, which generated around $409 million.



Hermina believes that every day is a chance to learn something new about the obscure world around us. The driving force behind her writing is her passion for sharing knowledge with others all around the world. After attaining her master’s degree in English language and literature, she has decided to join the team of creative writers dedicated to delivering the hottest content on the web. So what are Hermina’s favorite topics to cover? Animals, good books, health, fitness, self-care—you name it.

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